Hi, I'm Tarek


As a top performer at CaptivateIQ (YC/Sequoia/Accel-backed), JPMorgan Chase, and an advisor to early-stage startups, I provide hands-on guidance for founders navigating sales. I’ve driven growth and closed deals from $5k to $500k and can help you achieve similar success.


Core Areas of Expertise


1. Sales Skills & Pipeline Management - my strategies earned me 6 promotions in 3 years at CaptivateIQ:

  • Training You or Your Team: Whether solo or with a team, I can train you or your reps (BDRs/AEs) to improve efficiency and effectiveness

  • Hiring Your First Rep: I’ll guide you on what to look for in your first sales hire

  • Improving Discovery: I’ll help you nail the first call to uncover customer pain points and position yourself effectively against competitors

  • Maximizing Your Pipeline: We’ll explore ways to unblock stalled deals, speed up cycles, and increase deal conversions

  • Sales Call Reviews: I’ll provide actionable feedback to improve close rates and speed up deal cycles

  • Negotiation: I’ll teach strategies to win deals on value, not price


2. Build Outbound Motion - I set 3 all-time high records for meetings booked at CaptivateIQ:

  • Strategy: A methodical approach to consistently book more meetings

  • Sequences & Emails: I’ll help craft messages that resonate with your target persona and get responses

  • Cold Calling: Walk through the A-Z of cold calling to refine your pitch and book more meetings


3. Tech Stack Optimization - I’ve helped startups cut tool expenses by nearly half:

  • Tool Selection: I’ll recommend the right tools that fit your company’s stage

  • Negotiation: If your current tech stack is too costly, I can help renegotiate contracts and optimize pricing to save you money


Contact


Book a 30-minute session to discuss your challenges and see how I can help you grow.


Case Study: Food Rescue Platform's Market Expansion


Challenge:
A growing food rescue platform needed to expand into a new region to meet critical growth targets tied to potential investment funding.
Solution:
I developed and executed a comprehensive market expansion strategy, optimizing their sales operations and improving team efficiency.
Key Contributions:

  • Go-to-Market Improvements: Updated their outbound messaging, created new sequences, and enhanced their go-to-market process to book new meetings

  • CRM and Deal Management: Cleaned up their CRM and introduced a new way to manage deals for better tracking and efficiency

  • Team Specialization: Defined clear roles for the sales reps, allowing them to focus on their strengths and improve performance

  • Sales Team Support: Assisted the team in practicing for calls and provided actionable feedback to unblock deals

Result:
The platform successfully hit its expansion target, positioning itself for growth and securing operational improvements for the future.
If you’re looking to improve your sales process, let’s talk about how I can help you achieve similar results.